TheSugarCup is a very feminine website designed for its target market. With branding elements combined with the design layout it gives emphasis on the premium products, cupcakes.

The client came to us to request a site that will be used as her storefront. We will have to make emphasis on the product, cupcakes, but at the same time make it attractive.

The website is designed to use a lot of light and muted colours to create a calmer feel as well as a minimalist feminine look. And the display of the cupcakes is also interesting, with large appealing images and text descriptions.

Although the site uses a lot of light colours, it can attract a lot of people. It is a site storefront that the client can be proud of.