AXA Mandiri

AXA Mandiri offers various insurance that can be considered as a long term investment. The public can find more information about it through this handbook.

The New Design

The redesigned AXA 'Welcome Guide' book looks favourable, especially with the new size makes it possible to contain far more information than before. The shape is now square which grants us more freedom to design the inside layout.

Image Concept

Every image we chose and used in the book has its own meanings. For example, on the cover, we wanted the idea of 'guidance' into a physical object, thus the compass. As soon as the book is opened, there will be a picture of the whole family's hands holding a tree sapling. We placed it here for the reason what AXA offers, insurance. The idea is about protecting your precious family, and the image should make an impact.